Hospitality marketing specialists · UK · US · Canada · Australia
Hospitality Marketing & Revenue Agency for restaurants, pubs & hotels
Fill more tables. Book more rooms. Grow your revenue.
HMRA is the marketing and revenue partner for independent restaurants, pubs, bars, breweries, boutique hotels and B&Bs — combining performance advertising with real hospitality revenue strategy, localised for every market we serve.
50+
Hospitality businesses helped
3.5x
Average booking increase
12
Years in hospitality & marketing
94%
Client retention after year one
Figures shown are illustrative examples for demonstration, not verified client results.
Global footprint
Serving hospitality operators across the UK, US, Canada, Australia & New Zealand
Same discipline, localised delivery: local platforms, local currency, local search language and calls scheduled in your timezone rather than ours.
The weeknight problem we had lived with for three years turned out to be an offer problem, not an awareness problem. Covers moved in the first month.
We were paying a fifth of every peak-season booking to the OTAs. Shifting even a quarter of that to direct changed what the season was worth to us.
Functions were being answered whenever someone had a spare ten minutes. Now they're answered in minutes, with a pack, and we win far more of them.
Quotes and locations are illustrative composites written to show the kind of problems we solve, not verified testimonials from named clients. We publish client names and numbers only with written permission.
Free ranking check
Check your existing ranking — free
Tell us the page you want to rank and the keyword you are chasing. We log the request, confirm it is received, and you can run the full live audit right after to see the exact fixes that move you up the page.
- No card, no call, no obligation
- Works for any pub, restaurant, hotel or B&B page
- Instant confirmation of your request
What we do
Six services, one outcome: more paid bookings
Revenue streams
Three engines, marketed separately
Weddings, covers and room nights are searched for differently and sold differently — so each gets its own programme, proof and page.
Why HMRA
Built by people who've run the floor
- Hospitality only
- We don't market plumbers and SaaS startups. Every campaign we run is for a venue with covers to fill or rooms to sell.
- Marketing plus revenue
- Demand is only half the job. We also work on pricing, channel mix and commission so extra bookings actually become extra profit.
- Owner-friendly reporting
- No impression dashboards. You get covers, room nights, direct bookings and cost per booking in plain English.
- Independent-sized retainers
- Built for one to five sites, not hotel groups. No long lock-ins and no agency layers between you and the person doing the work.
Lead magnet · Free tool
How much are you paying Booking.com every year?
Most independent hotels, inns and B&Bs pay somewhere between 15% and 25% commission on every OTA reservation. It never appears as a line item on a marketing budget, which is exactly why it goes unchallenged. Move the sliders to see the real number — and what a realistic shift toward direct booking is worth.
- Nothing is sent anywhere — the maths runs in your browser.
- A 20–30% channel shift is achievable for most properties within a season.
- Commission saved is margin, not turnover — it drops almost entirely to the bottom line.
OTA commission calculator
- Commission paid / year
- £45,900
- Recoverable / year
- £11,475
- Over five years
- £57,375
Estimates only. Real commission varies by contract, channel mix, rate plan and promotional programmes, and a channel shift takes work to achieve.
“They understood our business in a week and had our quiet Wednesdays booked out by the end of the quarter.”
Owner, independent gastropub — illustrative testimonial
Independent Gastropub, Surrey
+42% online bookings
in 3 months
Boutique Hotel, Cotswolds
+28% direct room nights
in one season
High Street Bistro, Manchester
2.1x midweek covers
in 5 months
Hard numbers
What the work is worth when it lands
Hospitality operators are pragmatic, so we lead with outcomes rather than adjectives: covers, room nights, direct revenue and commission saved.
+42%
online bookings in 3 months
Independent gastropub, Surrey
+28%
direct room-night revenue in 6 months
Boutique hotel, Cotswolds
£45k
annual OTA commission moved back in-house
14-room country inn, Yorkshire
2.1x
midweek covers in 5 months
High street bistro, Manchester
Illustrative examples for demonstration, not verified client results.
Next step
Let's find the revenue you're leaving on the table
Send us your venue details and we'll come back with a free, no-obligation audit of your website, ads, local search presence and booking flow.